Why The CMO-Role Gravely Needs to Evolve in 2017?

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text] “I wonder if in five to 10 years whether we should be called chief marketing officers anymore” ConAgra Foods CMO Joan Chow Your business may call the position of CMO by different […]

PART 2: Optimising Brickfields Asia College’s (BAC) Facebook Ads!

In case you missed PART 1 of the article, here’s a link: (LINK) For this article, we will be discussing the second set of ad variations targeted towards the students themselves. Juuust in case, here’s another look at the observations and points we made about BAC. How To Start Marketing BAC What Do They Do? […]

Optimising Brickfields Asia College’s (BAC) Facebook Ads! (PART 1)

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text]Have you heard of Brickfields Asia College? Cause Effect has always noticed this college. They market themselves actively and efficiently. They’re on Youtube, Facebook, Radio, TV and you can see their posters everywhere. […]

MasterClass Revolutionises Online Education! Let’s Optimise Their Facebooks Ads!

[vc_row][vc_column][vc_column_text]Throughout life, you should never stop improving yourself. Who do you learn from? Can you trust that random person who claims to be an expert? With MasterClass, you won’t have to. If you don’t already know, MasterClass provides classes conducted by true masters of the form. Learn to sing from Christina Aguilera. Learn the art […]

Big Boys Like Standard Chartered Can Win Big On Facebook Too! Here’s How….

[vc_row][vc_column][vc_column_text]Is Facebook just for startups and SMEs? Cause Effect doesn’t think so. Big companies can gain so much from being active on Facebook. Just take a look at AirAsia, McDonald’s and Walmart. But… they’re not banks? Banks are very active on Facebook too. Here’s a short list. Yes, content about finance is not so popular. […]

Let’s Help Game Hypermart Sell Gaming Gear On Facebook!

[vc_row][vc_column][vc_column_text]Selling gadgets, gaming gears and accessories on Facebook makes a lot of sense. The customers are right there. They’re feeling the problems and getting annoyed as they surf and play. All you need to know is how to tap into that interest. Persuasion. Context. Relate to the customers. We know we say this a lot, […]

AirAsia Can Definitely Create Better Performing Facebook Ads & So Can You!

[vc_row][vc_column][vc_column_text]Writing this article is a little intimidating. AirAsia is a giant in Malaysia, after all. Everybody knows who they are. Plus, they were probably the ones who pioneered credit card-based online purchasing in Malaysia. So they’re definitely a company Cause Effect respects in the industry. We know all of you already know who AirAsia is. […]

What Is Remarketing? It Can Make Or Break your Business!

[vc_row type=”in_container” full_screen_row_position=”middle” scene_position=”center” text_color=”dark” text_align=”left” overlay_strength=”0.3″ shape_divider_position=”bottom” bg_image_animation=”none”][vc_column column_padding=”no-extra-padding” column_padding_position=”all” background_color_opacity=”1″ background_hover_color_opacity=”1″ column_link_target=”_self” column_shadow=”none” column_border_radius=”none” width=”1/1″ tablet_width_inherit=”default” tablet_text_alignment=”default” phone_text_alignment=”default” column_border_width=”none” column_border_style=”solid” bg_image_animation=”none”][vc_column_text] We have a problem with this one phrase: One-Size-Fits-All. For marketing, those days are long gone. Customers have higher expectations these days. Technology allows for better targeting and more cost efficient marketing […]

Optimising E-Commerce & Facebook Ads: Case Study On GEMFIVE

Marketing e-commerce websites have always been a little bit more complicated than others. It just requires a slightly different tactic and more effort. Why? An e-commerce website sells a variety of products from different categories and brands. It’s also a B2C (Business To Consumer), which means the business sells directly to customers. Customers need and […]

Are You Still Investing In Newspaper Ads? 6 Reasons Why That’s A Bad Idea!

Once upon a time, newspapers controlled the world. People depended on newspapers for information and news. Businesses took advantage of this and started placing pictures of their products and services. They were great opportunists. Cause Effect thinks you should be one too. If you’re still investing in newspapers, you’re following an old trend. The world […]

Let’s ConnectConnect and get to know each other

    © Copyright 2022 by Cause Effect

    Part of

    da_white
    Top