The Evolution of YouTube

Cat videos. Games. Streamers screaming at games. Makeup tutorials. Concerts. Vlogs. Education. Practically everything else in between.  All of this, and more can be found on a video dominant social media site called YouTube, which currently stands as the third most used platform behind Facebook and Instagram.  The video sharing service has grown exponentially into […]

6 No Nonsense Tips To Get You Started In Digital Marketing

The Movement control Order has dealt a serious hit to industries all over Malaysia, leaving most sectors to lick their wounds and start over with a different mindset to the pandemic, but more importantly, a different approach. As the majority of citizens are ordered to stay indoors to curb the spread of the virus, there […]

Believe It Or Not, Now Is A Good Time For Businesses To Spend, And Here’s Why

The worst recession since The Great Depression of the 1920s. WTI Crude going negative for the first time in decades. Growth in Asia is expected to stall at 0% in 2020, the first time in 60 years. The COVID-19 pandemic has affected every single aspect of the world hard and businesses are scrambling to reallocate […]

Myths Debunked: Buying Facebook Fans

We’ve seen the misconception very often during our journey to navigate the terrain that is Facebook, and more specifically, its backend. Companies are always on the lookout for every possible avenue to grow their Facebook page and consistently harping on getting more fans, and more likes on their page, because the simple logical math is […]

Now Is The Time For You To Go Digital, And Here’s Why

The landscape is changing, and in the age of globalisation, the speed at which things shift around within the digital sphere is moving faster than ever. And it’s up to businesses to learn, catch up, and adapt. The News Straits Time reports that digital adoption is crucial for increasing productivity in SMEs to grow beyond […]

How Your Business Can Stay Relevant During The Lockdown

Undeniably, it’s a tough time for businesses all around, especially those who employ a physical B2C approach such as retail stores, sundry shops, and food trucks to name a few. Especially those in the F&B line, from restaurants like Fierce Curry House, VCR, Go Lucky Tora, to food trucks like Mom’s BBQ and Griddle Grilled […]

High Reaching FB Ads Do Not Guarantee High Conversions

When your FB Ads are getting a lot of reach but you’re getting little conversions, what do you do? Points Reach Reach is basically the number of people your ad’s been shown to. It isn’t necessarily the best metric to identify that your target audience is right and it doesn’t mean guaranteed conversions. To make […]

Cooking up delicious ads for dahmakan

Introduction Dahmakan is a healthy meal delivery service which uses fresh ingredients to create freshly cooked meals daily for its customers. They position themselves as a healthy food delivery service which can be ordered in 3 simple steps, targeted at health-conscious eaters. It’s reasonably priced among other healthily cooked food delivery services. BUT, the ads aren’t […]

Scale Your Ads Successfully With Ben Malol’s Ad Scaling Strategy

A lot of times, we are stuck with how to how to successfully scale ads without compromising our ROI. You may run an ad on Facebook, and found a sweet deal of getting $5 per lead or conversion and think that you may get better results when you hike up the budget to $30. However, […]

Flexiroam, You Can Run Your Ads More Effectively!

With the boom of the era of the Internet combined with smartphones, it is no wonder that telco companies quickly jumped on the wagon to offer data usage to its users. However, a new problem arises – data roaming overseas does not come cheap when you are travelling. Flexiroam was then created to bridge that […]

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