Cat videos. Games. Streamers screaming at games. Makeup tutorials. Concerts. Vlogs. Education. Practically everything else in between. All of this, and more can be found on a video dominant social media site called YouTube, which currently stands as the third most used platform behind Facebook and Instagram. The video sharing service has grown exponentially into […]
The Movement control Order has dealt a serious hit to industries all over Malaysia, leaving most sectors to lick their wounds and start over with a different mindset to the pandemic, but more importantly, a different approach. As the majority of citizens are ordered to stay indoors to curb the spread of the virus, there […]
The worst recession since The Great Depression of the 1920s. WTI Crude going negative for the first time in decades. Growth in Asia is expected to stall at 0% in 2020, the first time in 60 years. The COVID-19 pandemic has affected every single aspect of the world hard and businesses are scrambling to reallocate […]
We’ve seen the misconception very often during our journey to navigate the terrain that is Facebook, and more specifically, its backend. Companies are always on the lookout for every possible avenue to grow their Facebook page and consistently harping on getting more fans, and more likes on their page, because the simple logical math is […]
The landscape is changing, and in the age of globalisation, the speed at which things shift around within the digital sphere is moving faster than ever. And it’s up to businesses to learn, catch up, and adapt. The News Straits Time reports that digital adoption is crucial for increasing productivity in SMEs to grow beyond […]
Undeniably, it’s a tough time for businesses all around, especially those who employ a physical B2C approach such as retail stores, sundry shops, and food trucks to name a few. Especially those in the F&B line, from restaurants like Fierce Curry House, VCR, Go Lucky Tora, to food trucks like Mom’s BBQ and Griddle Grilled […]
When your FB Ads are getting a lot of reach but you’re getting little conversions, what do you do? Points Reach Reach is basically the number of people your ad’s been shown to. It isn’t necessarily the best metric to identify that your target audience is right and it doesn’t mean guaranteed conversions. To make […]
A lot of times, we are stuck with how to how to successfully scale ads without compromising our ROI. You may run an ad on Facebook, and found a sweet deal of getting $5 per lead or conversion and think that you may get better results when you hike up the budget to $30. However, […]
With the boom of the era of the Internet combined with smartphones, it is no wonder that telco companies quickly jumped on the wagon to offer data usage to its users. However, a new problem arises – data roaming overseas does not come cheap when you are travelling. Flexiroam was then created to bridge that […]
